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Diploma of Marketing

Who is This Marketing Course for?

Enhance your marketing and sales employment prospects in a wide range of industries with the Diploma of Marketing.

This marketing course is ideal for those who wish to work in entry-level marketing roles or, with appropriate work experience, management roles.

For those with appropriate work experience, the knowledge and skills gained from this diploma can help you take on senior marketing positions such as marketing manager, product manager or sales manager.

Quick Course Guide
Qualification	Diploma	Student support	Yes: Expert teacher & online support
Study time	Self-paced Eg: 1 yr = 6.5 hrs/week	Pre-requisites	Year 12 (HSC) or industry experience preferred
Delivery method	Online + correspondence	Course materials	All course materials are provided
Enrolment dates	Enrol anytime - start now	Assessment	By assignment + exams
Delivered by	OTEN - #1 distance education TAFE provider	Finance options	VET FEE-HELP available

What Will I Learn?

Gain the knowledge and skills you need to work in marketing or sales. Among other things, you'll learn how to:

Formulate, implement and evaluate marketing strategies
Manage, evaluate and control marketing programs
Plan, research and evaluate market trends
Manage a sales team
Manage budgets
Analyse consumer behaviour internationally

Career-relevant and Accredited Marketing Course

Because OTEN TAFE vocational courses are developed in consultation with relevant industry and community groups, you can rest assured that your qualification is highly valued by industry employers, education and training providers and the wider community.

This diploma has been developed under the Australian Qualifications Framework (AQF), so it's government-accredited as well as a nationally recognised course.

Your TAFE qualification is likely to receive credit at a number of Australian universities. Contact a SEEK Learning consultant to find out more.

Affordable Study

Almost every Australian citizen is eligible for Government assistance through the VET FEE-HELP program. This means you do not have to pay anything upfront, but can pay for your course as you earn. Contact a SEEK Learning consultant to find out more about how you can study now and pay as you earn with VET FEE-HELP.

This course is also Austudy and Abstudy-accredited.

Diploma of Marketing Course Structure

There are 8 units to be completed in this marketing course.

Evaluate Marketing Opportunities
Establish and Adjust the Marketing Mix
Plan Market Research
Interpret Market Trends and Developments

Implement and Monitor Marketing Activities
Lead and Manage a Sales Team
Manage Budgets and Financial Plans
Analyse Consumer Behaviour for Specific International Markets

Flexible Study with Distance Learning

Fit your learning around your lifestyle - because this marketing course is delivered online, you have the flexibility of when and where you wish to complete the Diploma of Marketing.

Complete this marketing course faster depending on the time you have available! This diploma course is typically completed within 2 years, but you can finish earlier by increasing the time you dedicate to your studies.